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The SEER Group LLC Announces Acquisition of Marshall’s, Inc., Springfield, OR.

The SEER Group today announced its acquisition of Marshall’s, Inc. based in Springfield, OR. This is The SEER Group’s thirty-fifth acquisition since 2018 and seventh company in Oregon.

Marshall’s Heating and Cooling has upheld a legacy of quality service in Lane County for over 70 years, since its founding in 1948. Marshall’s is a full-service shop offering not only HVAC, but insulation, fireplaces, plumbing and more, serving both residential and commercial clients.

“The SEER Group was in a separate class of suitors altogether,” said Lisa Bruckner, GM and partner of Marshall’s. “Their model is built around maintaining and supporting each existing brand, which is what makes them special.” Lisa added, “Joining The SEER Group will help provide us with more resources for growth when handling various challenges, along with more professional accountability for day-to-day operations. We now have mentors and peers to bounce ideas off and share industry knowledge and best practices with. It’s nice to be a part of a successful group of peers rather than just in an ocean of competitors.”

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“I’m incredibly excited for Lisa and the team to partner with SEER,” said Chad Dannen, former owner of Marshalls. “This partnership allows me to retire, Lisa to remain as the leader of the business, and our people to all be taken care of in the process.”

“The acquisition of Marshall’s marks another strategic move for The SEER Group,” said Justin Nagy, CEO of The SEER Group. “We knew the Marshall’s team would continue to bring success and commitment based on their longstanding reputation for excellence. Together we can continue to build the resources and support needed to thrive well into the future.”

“We are extremely excited to have added such an exceptional brand to our family,” said Eric Beardemphl, President of The SEER Group “This partnership not only expands our presence in Oregon but also reinforces our dedication to providing exceptional service and solutions to our customers nationwide."

Headquartered in the Pacific Northwest, The SEER Group LLC is a privately owned collection of industry-leading residential and commercial HVAC, electrical, and plumbing companies. Its mission is to partner with founders and owners to grow their businesses, achieve their financial goals, and facilitate planned exit strategies. Through flexible investment solutions, The SEER Group provides trade services entrepreneurs with financial and business support and the opportunity to sell all or part of their businesses depending on their goals.

To learn more visit: theseergroup.com



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