LEED® scorecard pointers add up to win for
In a one-month period following the release of
Acutherm's new LEED® scorecard guide, Acutherm has seen a 10% increase in web traffic, a 500% increase
in webinar attendance, and a flurry of activity with specifying engineers.
The guide focuses directly on how many LEED points can be influenced through the specification
of Acutherm products.
A recent ad headline placed in the July issue of ASHRAE Journal to
promote the guide, reads “26 LEED® Credits can be influenced by specifying an Acutherm
Therma-Fuser™ system.” Below the headline, a LEED scorecard is pictured with callouts to
specific scoring criteria. Top-level information is provided within the ad, with the full report
available as a free download from the company's website.
Inside the downloaded report, Acutherm highlights the criteria within a LEED scorecard where the
Therma-Fuser Diffuser system products can influence credit scoring. Information is provided on
which products are applicable, how they relate to a
building's operation, and justification for meeting award criteria.