Despite the global economic downturn that emerged in the second half of 2008, sales of LG’s residential air conditioners topped USD 5 billion last year, a record for the company. Although 2008 sales figures for all manufacturers have not been released yet, LG expects to be the global air conditioner sales leader for the ninth consecutive year. LG also became the first air conditioning company to sell 100 million units cumulatively, which averages out to approximately 4.8 air conditioners sold per minute since 1968 when the first unit rolled off the assembly line in Korea.
As part of its overall strategy, LG Air Conditioning Company will also strengthen its international marketing capabilities with six Regional Business Leaders to oversee Europe, CIS, the Middle East, Asia, Central and South America and China. Product Business Leaders will be individually accountable for incorporating more consumer research during the product development phase and maximizing efficiencies at every step from supply chain management to production.
About LG Electronics, Inc. LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in 114 operations including 82 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of five business units - Home Entertainment, Home Appliance, Air Conditioning, Business Solutions and Mobile Communications. LG is the world’s leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit www.lge.com.
About LG Electronics Air Conditioning Company
LG Electronics Air Conditioning Company (AC) is a leading player in global air conditioning market, manufacturing both commercial and residential air conditioners and providing business solutions such as home networking (HomNet) and building management solutions (BMS). From consumer goods to industrial and specialized air conditioning systems, LG AC provides a wide range of products for heating, ventilating and air conditioning. Through constant innovation in manufacturing, R&D and marketing, LG AC has broken its own sales records since 2000, securing its position as the No. 1 maker of residential air conditioners for eight consecutive years.
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