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Service Experts, Inc. Selects Strategic America as Its Marketing Agency.
North America's leading HVAC Service Company Prepares for Growth
Service Experts, Inc., North America's leading HVAC service company, has selected Strategic America (SA) for its
field marketing services.
Ian McKeen, Vice President of Marketing of Service Experts, Inc., says
SA, well-regarded for its superior channel marketing services in several
industries, brought a strong record of success and understanding of HVAC
and other service-related industries as well as fully integrated marketing
services capabilities.
Service Experts operates company-owned facilities in nearly 100
markets, in the US and Canada. Its technicians provide service to more than
half-a-million homes every year. Service Experts is the only company of its
kind in which nearly all of its technicians are NATE(R) certified. NATE,
North American Technician Excellence, is the only national testing and
certification program accepted by the entire HVAC industry.
"For Service Experts, process is critical, we found the right blend of
expertise, experience, performance and people to ensure SEI's near-term and
future growth. SA is immediately able to ramp up across our service center
platform to help drive our growth," says McKeen.
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